As known already to many that to make money online, one must build a traffic on their website. And to build that kind of traffic, you have to think of a marketing strategy. And there are a lot of marketing strategies out there especially on how to drive a massive traffic to your website, and viral marketing is one of them. Not to mentioned that it is the most effective one… and it’s free!
Well, it depends if you have to do your own web marketing campaign and not relying on any online marketing agency.
However, if you do have deep pockets, then consider hiring a professional marketing agency and let them do your viral marketing strategies, either online or offline. Though most of these agencies can cost you an arm and leg, having said that you can still find some viral marketing agency that are cheap and affordable. Or you can opt for free but effective methods.
When doing your own viral marketing campaigns, it’s not necessarily that you have to think new tactics, but it’s not bad if you have some original marketing ideas that you want to test. Moreover, viral marketing strategies and tools are available online, and some of them are already laid out by true internet marketers, all you have to do is to follow those blueprints and strategies. What I mean is, you can find these viral marketing ideas free, and available in just a few clicks.
This kind of marketing campaign are so effective online, that the sole purpose is not only on driving massive traffic to your website, but also on spreading your message or products through out the net, or maybe to position your brand to the market.
If you have quality products and you want it to be known, then email marketing strategy is a good choice. Sending your message to your list and selected recipients, then your list will pass on that message to their own list, then their list will pass on the said message to others. It will go viral, and in a matter of time it will spread all over the world wide web. Think of an airborne virus. If somebody inhale the air with the said virus, then they will get infected and pass it on to others as well. Eventually, in a nick of time, all are infected.
The buzzword, word-of-the-mouse or popularly known as viral marketing and advertising strategy are widely known by internet marketers, and most of them do their marketing campaign automatically and automation. Especially if they want to release a high quality product on the market. Plenty of IMs and marketing guru use viral marketing strategy on their campaign, however, any bloggers and website owners or even small business marketers can also avail those methods easily.
Some Methods on How to do Your Marketing Virally:
E-books / Electronic Books
Create an e-book with quality information about your niche and giving it away for free, it will certainly increase your sites visibility. But if you don’t have your own products(e-books) to giveaway, then you can download some free PLR ( Private Label Rights ) e-books and well-research reports that are available online.
But before you consider giving away those free PLR ebooks, make sure that you read and understand the rights that includes during the download, because your attorney’s fees are much more expensive than buying those quality content e-books. Beside, most free Private Label Right e-books that available online doesn’t allows you to add your name as an author, so pick the one that allows. And also don’t forget to add the link of your URL or website address. However, if moolah is not a question for you, then buying a package of quality PLR ebooks and articles are good option for you, and modify it to fit your needs.
Offer Free Products and Services
You can offer free products and services on your site. Lots of people like free products and services, so if you’re a designer and knows how to create a WordPress theme, then make a lot of WP theme and give it away for FREE.. but of course, don’t forget to add your URL at the footer. Also if you know how to do a plugin, then do some plugins and spread it for free but maybe let them subscribe first before giving it away. The further you actively promote and distributes those themes and plugins, the more traffic driving to your website as well as increased awareness of your business or brand. Also, the more news and press releases you sent out regarding the free service or products that available on your site the better, and this will lead to a massive flow of traffic to your website… free traffic!
Make Your Own Video
Do-It-Yourself-Video. If you are not a shy type and doesn’t mind that millions of eyes will probably see you online, then why not making a video of your own. Doing some tutorial on what you loved most, and submit it on Youtube, Metacafe and other popular video sharing sites. It is also possible to make video tutorials and even reports without showing your face but only your voice along with some text animation and effects that you can do with powerpoint or flash. Also make sure that the end results of your video is quality, so that people will view on it and certainly some bloggers will share it on their blogs.
So here’s another viral marketing strategy / buzzword that most IM’s knows but prefer not to tell you, or maybe they are more than willing to tell you if there’s moolah involved. And yes, it’s also about posting videos, but it’s more on how to post your video and get viral. It is called video responding. You can do it by browsing videos on Youtube with more than hundred thousand or preferably millions views, and then post your created video as a response on that video. Automatically, your response video will place just below the original video but above the comment section of the site. So, if you are using the response video strategy, then your video is more visible than those videos that are placed near the sidebar.
Sign up on Social Media sites
You can go viral by signing up and be active on some popular social media sites such as Twitter, Facebook, Digg, StumbleUpon and even on Plurk. Engage in community discussion and be known online.
Write Quality Contents on your Website
Write good quality articles on your blog, this will encourage other bloggers and site owners to link on your contents.
You can also do guest posting. Shot an email on some web master of popular sites that are related on your niche, ask them if you can do guest post on their site. If they agree on your request, then send your article for their review and approval for posting. Giving away your quality contents is another strategy on driving massive free traffic on your website, but includes a brief note about yourself and your website address.
Submit on Article Directories
Submit your articles on article directories. If you’re an expert of a certain niche, then you can write an article on that niche and submit it on popular article directories and ezines. You’ll be surprised how this article directories will lead a huge flow of traffic to your website.
That’s all for now folks, but I will certainly update the list of marketing strategies above. And if you happened to know some marketing strategy that is more effective on how to drive massive free traffic to your website, then share it on the comment section below. 